The Ice Falkirk ice cream shop in Scotland has made strange flavors before, like “Monster Energy” and one made from Strongbow Dark hard cider. But now they’ve come out with a new one that may have crossed the line: Hellmann’s Real Mayonnaise ice cream.
The polarizing product has been the talk on social media and it’s gotten plenty of attention. “Not bad for a small business from Falkirk, Scotland,” the shop writes on Facebook. Sure, as long as you’re okay with being the guys serving mayo ice cream.
Reactions on social media have ranged from unhappy - “Scotland, y’all can keep it,” one Twitter user wrote, to more insightful foodie-minded comments, like, “It probably makes the ice cream super creamy and light instead of tasting like mayonnaise?” tweeted another. And some folks were totally outraged, like this Twitter user who writes, “Hold on, I’m calling the police!”
Even Miracle Whip tried to get in on the hype. “Mayo ice cream?? Ridiculous,” the brand posted on Twitter. “Miracle Whip ice cream though…”